Na moju veliku žalost najposećeniji članak na ovom blogu je onaj posvećen Hlebu i kiflama kao uspešnom primeru preduzetnika. Ne zato što je loš već zato što smatram da postoji daleko više boljih tekstova. U svakom slučaju nastavak priče o lancu pekara „Hleb i kifle“. Pre par meseci sam bio u Americi, tačnije na Floridi. Na veliko iznenađenje, već prvog jutra u Majami Biču, na Linkolnu (kao Knez Mihajlova) pronašli smo „Paul„. Našoj sreći nikada kraja. U vizuelnom identitetu razlika između dva bredna prestaje baš tu. Sve što vidite od: logoa, kombinacije boja, plastičnog escajga, pločica unutar objekta, odeće osoblja, …
Mediji su postali …. malo komplikovaniji
Ili što bi rekao neko pameta … dabogda živeo u interesantnim vremenima. Iz ruku Michael Leobewitz-a, osnivača Big Spaceshi p-a http://lebowitz.net/advertising-in-2009-via-plnnrz 
Client “Budget”
One simple advice to all clients who wants to go on online and to do “real-some-thing”.. first re-think and re-calculate your budget. Second, find appropriate agency (freelancer/team .. ) and tell him/them what is your budget & goal for this project.
Why is this approach GOOD.
Client knows what is his budget limit – based on his […]
The Great online battle
The real problem lies it the fact that there are more profitable business models, which fit more naturally into online media frames, but medias are ignoring it. … Is it either ’cause: media does not have control over content of contextual ads and is forced to stick to what they know best advertising network is picking most of the ad display/click price and media publisher is not ready to share media does not know how to handle anything except banners which perfectly fits into advertising department Neither way, we live in the place where media publishing companies without real strategy, do not work on proper delivery of online ads. … Without bigger turnover, and proper setup of ad blocks and content which will be read or watched online, we can not expect to prosper and make serious buck.
Twitter bitches
Well I see purpose of Twitter in case I am celebrity and I’m offering additional communication channel to loyal fans. I would also follow several fans in order to give impression that I care. Yeah right.
Good way of using is if you are journalist or PR agency.
Imaging distributing PR announcements to large number of journalists? […]
Walkthrough – how to be present on the net
This is the illustration how to make a setup of your online presence.
Effect should be control of content distributed to all of your friends, followers, searchers…
Setup is rather easy, just follow the tools.